Resources
The latest and greatest B2B eCommerce Guides
From Evangelizing to Executing with Jason Greenwood
In this episode of the B2B eCommerce Show, Justin King sits down with Jason Greenwood, Founder of Greenwood Consulting, to discuss how B2B companies can drive real digital ROI without forcing customers to change how they buy.
How to Select a B2B eCommerce Platform in 2026
Selecting a B2B eCommerce platform isn’t just an IT project, it’s a decision that…
The B2B eCommerce Customer Adoption Framework
Access the Framework The B2B Customer Adoption Framework is available for Professional members of…
WizCommerce gets Series A investment with Divyaanshu Makkar
In this episode of the B2BEA Insider, Justin King talks with Divyaanshu “Dev” Makkar, Co-Founder and CEO of WizCommerce, about the company’s recent Series A investment and its mission to modernize wholesale distribution with an AI-native operating system.
The Future of B2B Is Here: Inside the Agentic Commerce Alliance with Jason Nyhus
In this episode of the B2BEA Insider, Justin King welcomes Jason Nyhus, President and General Manager of Shopware US, to unpack the launch of the Agentic Commerce Alliance and what it means for the future of B2B.
Agentic AI: Your Next Employee Isn’t Human with Jason Hein & Chris Gee
In this episode of the B2B eCommerce Show, Justin King dives deep into the world of agentic AI with Jason Hein and Chris Gee, two thought leaders shaping how AI will fundamentally alter B2B digital commerce.
AI for B2B: What We Learned at AppliedAI 2025 with The Crew
In this episode of the B2B eCommerce Show, Justin King brings together Jason Hein, Jay Schneider, and Sam Aldinger to reflect on key insights from the AppliedAI Conference 2025—one of the industry’s most talked-about events shaping the future of B2B.
Suppliers Using Trade Credit Are Winning—Here’s Why with Lara Gilman
Why Trade Credit Is the Untapped Growth Lever in B2B eCommerce In the world…
The SMB Secret to Winning B2B Online with Christiane Soto
The First Wave of B2B eCommerce Failed—But Not for the Reasons You Think According…
Storytelling Over Data: The Secret to Modern B2B Marketing with Lori Highby
Marketing Isn’t a Department in Manufacturing – It’s the Missing Engine Marketing and manufacturing…
Why Digital Fails Without Executive Buy-In with Liz Saxen-Duggan
Digital Alignment Is the Shift Too Many Still Miss in B2B eCommerce What if…
AI, Talent, and Scaling B2B eCommerce Platforms with Alexander Graf | Spryker
In B2B commerce, complexity isn’t the problem. It’s the opportunity.
That was one of the core takeaways from a recent conversation with Alexander Graf, co-founder of Spryker and long-time digital commerce operator. With over 20 years in the industry, Alex has watched the rise (and hype) of B2C, and come to believe that B2B is where the real digital innovation lives.