Insights & advice
Welcome to Insights & Advice, your go-to source for expert strategies, tips, and best practices to enhance your B2B eCommerce operations. Learn from industry leaders and apply their wisdom to your business.
Executive Playbook – How to Lead the Transformation
Digital Transformation Starts at the Top. Here’s How to Lead It. You’ve seen the…
Dan Gray Named B2B eCommerce Leader of the Year at 2025 APAC Industry Awards
The B2B eCommerce Association is proud to recognize Dan Gray, Head of Product &…
The Agents Are Coming: What OpenAI and Stripe Just Told Us About the Future of B2B Commerce
This week, OpenAI and Stripe announced a series of releases that will reshape how…
Bowens Wins Best B2B UX Design at 2025 APAC Industry Awards
Bowens, one of Australia’s most respected suppliers of timber and building materials, has taken…
Walmart Business Adds TreviPay Invoice Offering: A Strategic Signal for B2B Credit Expectations
This week, Walmart Business announced an expanded Pay by Invoice offering, powered by B2B…
How to Get Conference Approval in B2B (and Actually Go)
Let’s be honest, getting approval to attend a conference in manufacturing or distribution isn’t…
The Digital Front Door: Why Great B2B Customer Relationships Start Online
B2B eCommerce is now the first handshake. In manufacturing and distribution, customer relationships have…
The Financial and Operational Impact
Digital Is Not Just About Experience. It’s About Profit. There’s a myth in the…
Organizational Readiness and Roadblocks
Digital Doesn’t Fail Because of Tech. It Fails Because You Weren’t Ready. We’ve all…
Rethinking the Sales and Customer Model
Digital Isn’t Replacing Sales Reps—It’s Freeing Them to Be Great It’s the question whispered…
Why Product Content Optimization Is the Linchpin in B2B Manufacturer–Distributor Relationships
If you’ve spent any time in B2B eCommerce, whether you’re on the manufacturer or…
MightyRep Joins B2BEA as a Vendor Partner, Advancing AI-Powered Lead Intelligence for B2B
The B2B eCommerce Association (B2BEA) is proud to welcome MightyRep as our newest official…