Ceramo Brings Orders Online with Zoey
Case Study Overview
Zoey gave Ceramo a single place to capture orders and keep the sales team in control. Inside and outside reps now create orders on the go, pricing stays accurate, and operations run through one system.
For Ceramo, the transformation shows up in clear results:
-
35% of sales are initiated online, growing 5 to 10 percent each year.
-
Six internal sales reps supported by outside reps work from the same system.
-
Both inside and outside reps use the Zoey App, and all orders flow into a single location.
-
First party NetSuite integration enables live inventory updates.
-
Flexible product attributes expose richer SKU data.
-
A guided onboarding helped ensure a smooth launch.
“In the end we pretty much had a wish list during setup. Having it up and running exactly where we needed it speaks to how it worked out.”
-
Alec Junge, Director of Product and Marketing, Ceramo Company, Inc.
What Changed
Ceramo moved from Handshake, which was discontinued in 2021, to Zoey. The team adopted both the Zoey App and website ordering so reps can capture orders anywhere while the business maintains a centralized workflow. NetSuite integration provides live inventory, and product attributes give the team more detailed item data.
Why It Matters
Sales can create accurate orders quickly, leadership keeps oversight in one system, and customers get a consistent experience as online ordering grows each year. The result is a controlled shift to digital ordering that supports scale without adding unnecessary complexity.
Interested in what Zoey could do for you? Contact us to learn more.
Case Study Snapshot
Industry
Home Goods & Furniture
Technology
More from Zoey
Zoey gave PMF a powerful eCommerce platform the team can manage in house. Customers and reps place orders in one place, sales rise, and operating costs fall. For PMF, the…