B2B eCommerce News & Insight

The B2B eCommerce association brings you B2B news, insight and updates from around the globe.

Why Connection Still Feels So Hard

The Middle School Dance of B2B eCommerce Conferences: Why Connection Still Feels So Hard

I just got back from the 2025 B2B Online event and even after more…

Allianz Trade

Allianz Trade Joins B2B eCommerce Association to Help Power Global Confidence in Digital Trade

Editorial by Brett Sinclair, Founder and Director, B2B eCommerce Association In the B2B world,…

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The Hidden Cost of Returns in B2B Distribution, and Why It’s Time to Fix It

In B2B distribution, most digital strategies focus on front-end experiences, building out eCommerce sites,…

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The Hidden Levers of Customer Adoption in B2B eCommerce with Carlos Camacho

In the ever-evolving world of B2B eCommerce, one truth is becoming clear: Customer adoption…

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What Does Your Faceted Search Say About You?

If a customer landed on your site today, what would your search experience tell…

The Executive Playbook for Leading B2B eCommerce Transformation

The Executive Playbook for Leading B2B eCommerce Transformation

Part 5 of the Executive Briefing Series for Manufacturing & Distribution Leaders You’ve seen…

What’s Really Holding Back Your B2B eCommerce Success

What’s Really Holding Back Your B2B eCommerce Success

Part 4 of the Executive Briefing Series for Manufacturing & Distribution Leaders So far…

Webinar Recap: Unlock Your B2B eCommerce Career: The Path to Success Starts Here 15

Webinar Recap: Unlock Your B2B eCommerce Career: The Path to Success Starts Here

Missed it live? No worries—catch the replay and start building the future you want,…

INSIDERS: Digital Sales Rooms Are Changing The Game With Jason Nyhus 19

INSIDERS: Digital Sales Rooms Are Changing The Game With Jason Nyhus

After more than two decades in the eCommerce industry, Jason Nyhus thought he had…

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Webinar Recap: 3 (Persistent) Myths of B2B eCommerce- Debunked!

Missed the live session? The replay is now available. Our latest webinar unpacked the…

5 Takeaways from the “3 Myths of B2B eCommerce” Webinar 25

5 Takeaways from the “3 Myths of B2B eCommerce” Webinar

In our recent session with Matt Boland (Infios) and Aaron Sheehan (OroCommerce), we unpacked…