Candyspace: Accelerating B2B Digital Growth Through Experience, Strategy, and Technology

Visit Candyspace in the B2BEA Directory

Candyspace delivers award-winning digital transformation and eCommerce solutions for leading B2B brands across Europe and the UK. Founded in 2005, the company partners with enterprise and mid-market clients such as Computacenter, Rolls-Royce Power Systems, and LGC Genomics to build scalable digital ecosystems that drive growth, efficiency, and customer satisfaction.

As experts in strategy, design, and technology implementation, Candyspace helps organizations unlock measurable value from their digital investments. Their work focuses on connecting business strategy with modern, composable commerce architecture—helping B2B teams work smarter, not harder, while delivering digital experiences their customers love.

Strategic Digital Solutions Built for Growth

Candyspace’s solutions are designed to help businesses scale digital operations, optimize workflows, and align technology with real-world business goals. Their expertise spans every stage of the digital journey, including:

• Advisory & Strategy: Helping organizations define a roadmap for growth and build an eCommerce vision aligned with measurable outcomes.
• UX Research & Design: Crafting intuitive, data-driven user experiences that drive engagement and loyalty across complex B2B journeys.
• Platform Implementation & Integration: Delivering scalable, composable systems that connect seamlessly with ERP, CRM, and PIM solutions.
• Conversion Rate Optimization (CRO): Using analytics and experimentation to continually improve performance and user satisfaction.
• 24/7 Managed Support: Ensuring business continuity with proactive, around-the-clock service and monitoring.

Their approach combines business readiness, technology strategy, and customer insight to ensure every initiative delivers sustainable impact and long-term value.

Recognized for Digital Excellence

Candyspace’s expertise has earned industry recognition and multiple global awards, including:

• MACH Impact Awards — Best Breaking New Ground Project
• UK Digital Excellence Awards — Website of the Year
• International DXA Awards — Best Digital Transformation

These accolades reflect Candyspace’s commitment to driving innovation, agility, and measurable performance in every engagement.

Thought Leadership: Scaling B2B eCommerce with Strategy and Realism

The Candyspace Insights team regularly publishes practical, evidence-based guidance for B2B leaders navigating digital transformation. A few standout perspectives include:

Why Your B2B eCommerce Isn’t Scaling (and How to Fix It)

By Tim McMillen, Director of eCommerce at Candyspace

Scaling B2B eCommerce requires more than just a great platform—it demands alignment between systems, teams, and strategy. In this insight, Tim explores why many eCommerce channels stall and how leaders can reignite adoption through composable technology, user experience, and cultural alignment.

Getting Started in B2B eCommerce: Why a Pilot

By Tim McMillen, Director of eCommerce

Launching a carefully scoped B2B eCommerce pilot helps organizations de-risk investment, gather actionable customer insights, and build stakeholder confidence without the expense or complexity of a full rollout. By focusing on features customers truly value, measuring clear success metrics, and keeping the pilot fast and targeted, businesses can create a scalable foundation for long-term digital commerce growth.

Empowering Business Teams with Composable Commerce

Candyspace’s deep expertise in composable commerce enables businesses to innovate faster and scale smarter. By building modular architectures that connect best-of-breed systems, Candyspace helps clients stay agile, adaptable, and ready for change. This approach not only reduces technical debt but ensures technology investments can evolve as business needs grow.

Beyond technology, Candyspace supports organizations through change management, training, and adoption programs—ensuring digital transformation delivers real-world business results. Their focus on people and process alongside platform ensures B2B companies can achieve sustained growth and operational excellence.

Candyspace Joins the B2B eCommerce Association

Candyspace has officially joined the B2B eCommerce Association as a Premium Partner, reinforcing their commitment to advancing B2B digital transformation and collaboration across industries. Through this partnership, Candyspace joins a growing network of innovators, strategists, and technology leaders driving best practices and measurable progress in B2B digital commerce.

As a Premium Partner, Candyspace will contribute insights, case studies, and expertise that empower B2B leaders to create connected, customer-centric digital ecosystems. Together, we’re building the foundation for smarter, faster, and more agile commerce worldwide.

Learn more about how your organization can join the B2B eCommerce Association community: https://www.b2bea.org/membership/vendors.